Wednesday, July 21, 2010

Misa Collection Preview - What I Like About You

Fall in Love This Fall With Misa Cosmetics’ What I Like About You Collection



July 19, 2010 – Philadelphia, PA. Sometimes it’s easy to know just what you want, but you’ll immediately know what you need when you lay your eyes on the Misa Cosmetics What I Like About You Collection, six new shades for fall that plumb the depths of color intensity. You’ve explored the dark side of romance with the Poisoned Passion Collection; now fall in love with the ecstasy that love can provide through these dare-you-to-look-away glimmering hues. Just like a budding affair, these colors will spark inexplicable emotions and near-obsessive thoughts. Go ahead—indulge your deepest desires!



Fall 2010: What I Like About You Collection

Quirky Smile: Something about his lilted smile lets you know he’s interested…and this shimmering Prussian blue is no less attention-grabbing. However, this rich shade invites you into deeper territory—what’s lurking beneath? In this case, you’ll discover a polish that evokes stormy skies and churning seas, a perfect metaphor for love’s mixed emotions.

Like It Like That: You can’t avoid feeling upbeat when a relationship is going just right, or when gazing at nails that are the perfect shade. Just try to block this candy apple green out of your mind; when you like it like that, why deny yourself the pleasure?

Spinning Out of Control: Sometimes you just can’t control yourself—and you wouldn’t have it any other way. Embrace that euphoric feeling with a brooding cobalt blue-violet that says, “Don’t stop this merry-go-round; I’m enjoying the ride!”

It’s You!: Searching for the perfect mate is like searching for the perfect nail polish shade: When you find it, you know right away. Like a perfect-match partner, this multilayered iridescent hue offers the best of both worlds: a smoldering forest green shot through with copper ribbons that glimmer and twinkle perfectly in candlelight.

Perfect Kiss: Don’t blush! When you recognize a good moment, grab what’s yours: the perfect kiss. A well-planted smooch can provide material for days of daydreaming, and this vibrant fuchsia is equally fantasy-inspiring. An eye-catching color like this one will have any man’s lips quivering uncontrollably.

When U Say My Name: Chances are, your man has plenty to say, but nothing is sweeter than when he whispers your name while in a sweet embrace. Blissfully sink into the moment while donning this sultry rust, and don’t be afraid to demand, “Say it again!”

About Misa Cosmetics

Misa offers more than 230 nail lacquers that provide the richest and most intense coverage possible in nail color. An exceptionally high concentration of pigment, as well as mica, in a professional-grade formulation ensures that Misa colors last and last without chipping, wearing or fading. And unlike many polishes that can thicken with age, Misa nail lacquers stay perfectly mixed for a smooth, streak-free and even finish—even years after first use.

Misa Cosmetics’ Technology

Misa continues to upgrade products, including the use of revolutionary nanotechnology. This nanotechnology helps Misa develop polishes that are smoother, resulting in a surface that allows light to reflect evenly. Nail polish performance is enhanced through ease of application and removal, high gloss, higher abrasion resistance and better stability. Better adhesion allows for longer-lasting results.

Safety is also a prime objective; therefore, Misa no longer uses DBP, toluene or formaldehyde chemicals in any of its nail lacquers. A unique 230-strand polish brush fits in the hand—just right for a steady polishing job—while the elegant and sturdy base ensures the bottle won’t tip. Discriminating nail professionals and colorful people everywhere have requested Misa since 1996. Beyond seasonal collections, Misa offers an impressive array of frosts, sheers, French manicure and nail art colors for year-round indulgence.
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